Profile: Jessica Zapata

by TJ Sadler November 27, 2017

As a mother of four and a successful business owner, how do you find balance day to day?

Balance is one of those funny words that I think conjures images of everything equally distributed and having complete control – so not the case for most (all) of us

To me, everything has seasons, there are going to be moments, days, months where something is going to demand more of my attention. It’s important to recognize that those moments don’t mean that you are failing in the other areas (even if it feels like you are, you probably aren’t), it’s just the season that you are currently in. Seasons will shift and your time and energy will shift and change as well. Balance can be found in the big picture versus the day to day.

What is Fitilates? Who could benefit from this type of workout?

After years of studying movement and researching different training styles, it became clear to me that I closely resonated with the works of Joseph Pilates. I also found a need for it to be brought to the fitness industry as most trainers thought Pilates was an off-shoot of yoga or something that wasn’t very hard because you were “just lying on a mat”.

fitilates bridges the gap between fitness and Pilates creating a workout that truly is great for anyone. Athletes, moms, beginners, weekend warriors, advanced movers and your average joe have all benefited from the alignment and movement principles found in fitilates.

What does your 9-5 look like?

Like most of us in the fitness industry, not very nine to five-y and is often dependent on the day. My day usually starts by 5am and includes some “me” time - before the chaos of everyone being awake happens. I like to focus this time on setting up my day and figuring out my top 3 things I need to do that day to move towards my goal. I’ve also found it’s the best time for me to get in a meditation. After herding everyone out the door and shuttling them off to school, I head over to the studio. My studio time that day varies from teaching classes and training a few clients to working on marketing and promotions or staff development and payroll.

After school all the kids activities begin and most evenings are spent driving and sneaking in my own workouts (pro tip: enrol your kid in an activity you can do too; for example my oldest and I both belong to a track team and train twice a week at the same time). The day tends to wind down by 9pm and am hopefully in dreamland by 11pm (but let’s be honest, sometimes it’s as soon as the boys are in bed).

Once a week I open the studio at 5:30am and on a different day I work until 9pm, which changes up the flow of my day a bit.

What is your favourite part about owning your own business?

Being able to see Tristan and I’s vision come to life! Infinite Fitness is truly something we manifested. We saw a need for things to be a bit different in the industry and we were able to bring that to life. I also love that as I grow and change as a professional so can my business!

Why the fitness industry? What made you want to pursue a career in this field?

I have always loved movement and after leaving the dance world I thought that I would want to pursue physiotherapy. While doing my Kinesiology degree at the U of A, I fell in love with training and the fitness industry and the people who genuinely wanted to improve their quality of life through a healthier lifestyle. It was so inspiring to be apart of their journey, I knew that this was the career for me.

What is one piece of advice that you could give people who need to find more balance in their lives?

It’s important to look at your life and ask yourself if you are living the life you want to live. The one that you will look back on 5, 10, 50 years from now and be proud of. If not, start making some changes. They don’t have to be big, small consistent steps lead us to our destination with more success than giant leaps!

What is your favourite aspect of the fitness industry in Edmonton?

I love that I get to work with such a diverse and inspiring team. They all bring something different to the table, whether it be competing in team sports or training for an ironman; just finishing their degree to over ten years in the industry. The commonality is all of us having the passion to see our clients succeed at their goals and get them there in the most effective way possible.


The Fall Box included a 2 week unlimited pass to Infinite Fit Pilates. 

TJ Sadler
TJ Sadler


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